Collection and Use of Personal Information
Personal information is data that can be used to identify or contact a single person.
Here are some examples of the types of personal information SmartHelp may collect and how we may use it:
What personal information we collect
When you create an SmartHelp ID, register for a class at an SmartHelp Retail Store, connect to our services, contact us including by social media or participate in an online survey, we may collect a variety of information, including your name, mailing address, phone number, email address, contact preferences, device identifiers, IP address, location information, credit card information and profile information where the contact is via social media.
How we use your personal information
The personal information we collect allows us to keep you posted on SmartHelp’s latest product announcements, software updates, and upcoming events. If you don’t want to be on our mailing list, you can opt-out anytime by updating your preferences.
We also use personal information to help us create, develop, operate, deliver, and improve our services, content and advertising, and for loss prevention and anti-fraud purposes. We may also use your personal information for account and network security purposes, including in order to protect our services for the benefit of all our users, and pre-screening or scanning uploaded content for potentially illegal content, including child sexual exploitation material. Where we use your information for anti-fraud purposes it arises from the conduct of an online transaction with us. We limit our uses of data for anti-fraud purposes to those which are strictly necessary and within our assessed legitimate interests to protect our customers and our services. For certain online transactions we may also validate the information provided by you with publicly accessible sources.
We may use your personal information, including date of birth, to verify identity, assist with identification of users, and to determine appropriate services. For example, we may use date of birth to determine the age of SmartHelp ID account holders.
From time to time, we may use your personal information to send important notices, such as communications about purchases and changes to our terms, conditions, and policies. Because this information is important to your interaction with SmartHelp, you may not opt out of receiving these communications.
We may also use personal information for internal purposes such as auditing, data analysis, and research to improve SmartHelp’s products, services, and customer communications.
If you enter into a sweepstake, contest, or similar promotion we may use the information you provide to administer those programs.
If you apply for a position at SmartHelp or we receive your information in connection with a potential role at SmartHelp, we may use your information to evaluate your candidacy and to contact you. If you are a candidate, you will receive more information about how SmartHelp handles candidate personal information at the time of application.
Source of your personal information where they are not collected from you
We may have received your personal information from other persons if that person has shared their content with you using SmartHelp gift certificates, or invited you to participate in SmartHelp services or forums. We may also validate the information provided by you when creating an SmartHelp ID with a third party for security and fraud prevention purposes.